Solana News Update: Upexi's Repurchase Strategy: Offsetting Falling Shares with Rising Cryptocurrency Assets

Solana-centric digital asset treasury company

(NASDAQ:UPXI) has approved a $50 million share buyback plan, reflecting a wider move among crypto-linked firms to repurchase stock as share values slide and investor sentiment weakens. This decision follows a dramatic drop in Upexi's share price—over 50% since early October and nearly 90% from its April high— .

Announced on November 13, the buyback program gives Upexi the option to acquire shares on the open market. CEO Allan Marshall described the approach as "opportunistic," aiming to balance treasury stability with ongoing investments for growth. The company currently possesses 2.1 million

(SOL) tokens, , as part of its shift toward generating returns through blockchain assets. This strategy is in line with a growing trend among digital asset treasury (DAT) companies to counter falling stock prices with buybacks, below the value of their crypto reserves.

Upexi’s share price has been volatile,

— a 32.14% decrease over the past year. The company’s quarterly earnings, set for release on November 11, — including a Q3 2025 shortfall of $0.18 per share that led to a 14.29% single-day drop. , predicting a $0.01 per share loss for the most recent quarter.

The wider DAT industry is also under strain, with Japanese regulators considering tighter controls on companies holding digital assets. The Tokyo Stock Exchange has already asked at least three firms to halt crypto purchases due to concerns about capital adequacy, while exchanges in Hong Kong and Australia have implemented similar measures.

about market stability, especially after companies like Metaplanet—a leading Japanese DAT—experienced a 75% share price drop from June highs, despite earlier gains of 420%.

Upexi’s Solana-focused approach stands in contrast to the difficulties faced by VisionSys AI, a would-be $2 billion Solana treasury company whose shares plunged 88% in a single week after a direct offering. VisionSys had previously announced intentions to stake $500 million in

within six months, but has not yet disclosed any purchases, .

At the same time, Upexi’s latest financials illustrate the complex nature of crypto treasuries.

and $66.7 million in net profit for the quarter, largely due to a $78 million unrealized gain from its Solana assets. Still, as SOL continued to decline, now trading near $153—a 30% fall since October.

As DATs contend with regulatory headwinds and market swings, Upexi’s buyback plan highlights a move toward more defensive strategies. With $200 million raised through private placements and a $500 million equity line in place, the company is working to strengthen its finances while keeping exposure to Solana’s future prospects.

, especially as major index providers like MSCI consider removing crypto-heavy DATs from key indices, which could further restrict institutional investment.