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The cryptocurrency market is buzzing on January 11, 2026, with significant movements in major assets, continued institutional growth, and a forward-looking regulatory landscape shaping investor sentiment. While market stability is observed, a blend of cautious optimism and underlying volatility defines the current environment for digital assets.
Bitcoin's Resurgence and Bullish Outlook
Bitcoin (BTC) is trading actively, hovering in the range of $90,000 to $93,000 as it navigates a period of consolidation following a notable rally at the start of the year. This resurgence comes after a corrective phase in late 2025. Analysts are largely bullish on Bitcoin's trajectory for 2026, with some prominent Wall Street figures, such as Tom Lee of Fundstrat Global Advisors, forecasting a potential surge to new all-time highs by the end of January, surpassing the October 2025 peak of $126,000. Longer-term predictions for Bitcoin in 2026 extend even further, with targets ranging from $150,000 to $250,000. This optimistic outlook is heavily underpinned by robust institutional demand, evidenced by the substantial inflows into US-based spot Bitcoin Exchange-Traded Funds (ETFs), which now collectively manage nearly double the Bitcoin they held at their debut two years prior. Digital Asset Treasuries (DATS) are also noted for their significant accumulation of BTC, signaling a strong long-term bullish sentiment among public firms.
Despite the positive price action, the broader market sentiment, as reflected by the Crypto Fear & Greed Index, remains in a 'neutral to fear' zone. Macroeconomic factors, including US employment data, continue to influence the short-term appeal of cryptocurrencies, contributing to a cautious environment.
Ethereum's Strategic Upgrades and Price Targets
Ethereum (ETH) is also showing signs of a strong recovery in early 2026, trading between $3,150 and $3,800 after a challenging 2025. Wall Street analyst Tom Lee has issued a highly bullish forecast for Ether, suggesting it could reach $9,000 early in the year, representing a significant potential upside. This prediction is partly fueled by Ethereum's continuous development roadmap. Developers have outlined two major network upgrades for 2026: 'Glamsterdam' in the first half of the year, aimed at enhancing scalability and gas efficiency, and 'Hegota' later in the year, which will integrate further execution- and consensus-layer changes. These upgrades are part of Ethereum's strategic shift towards a predictable biannual release schedule, designed to bolster its competitive edge.
Development activity across Ethereum projects is experiencing a significant surge. MetaMask, for instance, leads in development points, driven by its mUSD stablecoin integration and improvements in user security and DeFi accessibility. Starknet also ranks highly, focusing on advancing Layer 2 zk-rollup solutions to boost Ethereum's scalability.
Evolving Regulatory Landscape and Institutional Embrace
Regulation remains a pivotal theme for the crypto market in 2026. Governments globally are increasingly prioritizing national strategic policy goals and seeking to reduce regulatory friction to foster innovation. In the United States, the anticipated 'CLARITY Act' is a major point of focus, aiming to establish a clear market structure for crypto assets. This legislative effort is expected to broaden blockchain adoption beyond just trading, enabling non-banking entities to issue compliant tokens and stablecoins, and driving the development of blockchain-based payment systems and digital asset platforms.
The surge in institutional interest is a defining characteristic of the current market. Regulated financial institutions are increasingly participating in Decentralized Finance (DeFi), and the focus on effective crypto sanctions measures is intensifying, coupled with advancements in blockchain analytics for enhanced compliance.
Key DeFi Trends and Market Innovations
In the Decentralized Finance (DeFi) sector, several trends are gaining momentum for 2026. The push for unified stablecoin layers is a critical development aimed at resolving liquidity fragmentation across various platforms and blockchains. Additionally, there's growing speculation about Decentralized Exchanges (DEXs) posing a significant challenge to Centralized Exchanges (CEXs). A strong emphasis on privacy-focused protocols is also anticipated to drive further institutional adoption within the DeFi space.
Illicit Activities and Upcoming Listings
Despite the broader market maturation, the crypto space continues to grapple with illicit activities. In 2025, illicit crypto volume reached an all-time high of $158 billion, primarily due to intensified sanctions enforcement and increased use by state-sponsored actors. However, as a proportion of the overall crypto volume, illicit activity saw a slight decrease.
Today, January 11, 2026, marks the scheduled spot trading listing of Dignity Gold (DIGAU) on XT.COM within its Innovation Zone for Real World Asset (RWA) assets, an event that could contribute to price discovery and liquidity for the token.
The confluence of strong institutional investment, strategic network upgrades, and a maturing regulatory environment positions the crypto market for a dynamic and potentially transformative 2026.
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How are institutions and celebrities predicting Bitcoin prices in 2026?
The table below shows the price predictions for Bitcoin by relevant institutions and prominent figures at the end of 2025. All information was collected from publicly available online sources.
Optimistic views are primarily based on the Federal Reserve's interest rate cuts, increased institutional allocation, and structural buying driven by spot ETFs, with targets mostly concentrated between $150,000 and $250,000. Cautious and bearish views emphasize that slowing demand, macroeconomic tightening, or technical structural disruption could trigger a deep pullback, with scenarios potentially leading to declines to $70,000, $56,000, $25,000, or even $10,000.
Some of these institutions' and celebrities' past predictions were very close to Bitcoin's price performance, while others were quite far off. Therefore, please consider these predictions objectively in conjunction with more information.
In summary, Bitcoin's price performance in 2026 will primarily be driven by the implementation of the US National Bitcoin Strategic Reserve policy and the macro liquidity resulting from global monetary easing. Meanwhile, the market's cyclical recovery demand following the significant correction in 2025, the continued allocation of institutional funds, and global geopolitical and inflationary pressures will also be key variables influencing its price trend.
| Institutions and Celebrities | Introductions | Bitcoin target price in 2026 | Attitude |
|---|---|---|---|
| Charles Hoskinson | Cardano founder | $250,000 | Very optimistic |
| Robert Kiyosaki | Rich Dad, Poor Dad author | $250,000 | Very optimistic |
| Galaxy Digital | Crypto asset management company | $250,000 | Very optimistic |
| Arthur Hayes | BitMEX co-founder | $200,000+ | Very optimistic |
| Brad Garlinghouse | Ripple CEO | $180,000 | Very optimistic |
| VanEck | Investment companies specializing in ETFs | $180,000 | Very optimistic |
| JPMorgan | A leading global financial services group | $170,000 | Very optimistic |
| Tom Lee | Fundstrat founder | $150,000–$200,000 | Very optimistic |
| Standard Chartered Bank | British International Commercial Bank | $150,000 | Optimistic |
| Bernstein Research | Wall Street investment banks | $150,000 | Optimistic |
| Bitwise | Crypto asset management company | $150,000 | Optimistic |
| Citigroup | Global financial services group | $143,000 | Optimistic |
| Grayscale | The world's largest crypto asset management company | Breaking all-time high | Optimistic |
| Jurrien Timmer | Fidelity Director of Global Macro | $75,000 | Pessimistic |
| CryptoQuant | On-chain data analytics platform | $56,000～$70,000 | Pessimistic |
| Peter Brandt | Legendary trader with over 40 years of experience | $25,000 | Very Pessimistic |
| Mike McGlone | Senior Commodity Strategist at Bloomberg Intelligence | $10,000 | Very Pessimistic |
What will the price of DRIFT be in 2027?
In 2027, based on a +5% annual growth rate forecast, the price of Drift(DRIFT) is expected to reach $0.1699; based on the predicted price for this year, the cumulative return on investment of investing and holding Drift until the end of 2027 will reach +5%. For more details, check out the Drift price predictions for 2026, 2027, 2030-2050.What will the price of DRIFT be in 2030?
About Drift (DRIFT)
What Is Drift Protocol?
Drift Protocol is a decentralized exchange (DEX) on the Solana blockchain. Designed to overcome the inefficiencies of traditional on-chain exchanges, Drift Protocol provides users with low slippage, minimal fees, and reduced price impact on trades. Since its inception in 2021, Drift has demonstrated remarkable growth, boasting over $350 million in Total Value Locked (TVL) and more than 175,000 traders, with a cumulative trading volume exceeding $20 billion. As one of the largest open-source perpetual futures DEX on Solana, Drift Protocol has established itself as a leading player in the decentralized finance (DeFi) ecosystem.
Drift Protocol's primary mission is to create an efficient, liquid, and accessible trading environment for all users. By leveraging Solana's high throughput and low latency capabilities, Drift offers a robust platform that supports a variety of trading activities, including spot trading with margin, perpetual futures trading, borrowing and lending, and passive liquidity provision. This diverse range of products ensures that Drift can cater to the needs of different types of traders and investors, enhancing the overall user experience and engagement.
Resources
Official Documents: https://docs.drift.trade/
Official Website: https://www.drift.trade/
How Does Drift Protocol Work?
Drift Protocol operates through a combination of advanced liquidity mechanisms and innovative trading products. The three primary liquidity mechanisms are Just-in-Time (JIT) Auction Liquidity, Limit Orderbook Liquidity, and Automated Market Maker (AMM) Liquidity. JIT Auction Liquidity involves short-term auctions where market makers compete to provide liquidity, ensuring swift and efficient order fulfillment. The Limit Orderbook aggregates limit orders placed by makers, offering continuous liquidity and price discovery. The AMM acts as a constant liquidity provider, supplementing market liquidity and maintaining optimal trading conditions.
Drift Protocol offers four main products: Spot Trading with Margin, Perpetuals Trading, Borrow Lend, and Passive Liquidity Provision through Backstop AMM Liquidity (BAL). Spot Trading with Margin allows users to trade assets with immediate on-chain settlement and leverage their positions. Perpetuals Trading enables speculation on asset price movements without the need for physical delivery, offering high liquidity and flexibility. The Borrow Lend feature facilitates decentralized money markets where users can deposit assets to earn yield or borrow assets at variable interest rates. The BAL mechanism allows users to provide backstop liquidity, enhancing market depth and resilience.
The protocol’s decentralized orderbook is managed by Keeper Bots, which monitor and fill orders based on specific conditions. These bots compile on-chain orders into an off-chain orderbook, ensuring efficient order execution. Additionally, the revenue pool collects fees from various sources, such as borrow fees and exchange fees, to support the insurance vault and AMM operations, ensuring the system’s sustainability and incentivizing participants.
What Is DRIFT Token?
The DRIFT token is the native governance token of Drift Protocol, playing a crucial role in the ecosystem's governance and development. By holding DRIFT tokens, users can participate in the Drift DAO (Decentralized Autonomous Organization), where they can vote on key decisions regarding protocol upgrades, development initiatives, and other governance-related matters. This decentralized governance model ensures that the community has a direct say in the future direction of Drift Protocol.
In addition to governance, DRIFT tokens can also be used to earn rewards through staking and liquidity provision. By staking DRIFT tokens, users can earn a share of the fees generated by the protocol, further incentivizing active participation and long-term engagement within the ecosystem. This dual role of governance and rewards makes the DRIFT token an integral part of the Drift Protocol, aligning the interests of users, developers, and investors to foster a sustainable and thriving decentralized exchange platform. DRIFT has a total supply of 1 billion tokens.
What Determines Drift Protocol’s Price?
The price of Drift Protocol (DRIFT) is primarily determined by the forces of supply and demand within the blockchain ecosystem. As with other Web3 assets, increased demand for DRIFT tokens, driven by the protocol’s growing user base and innovative features, can lead to a rise in its price. The integration of Drift Protocol on the Solana blockchain enhances its efficiency and appeal, making it a prominent player in the decentralized finance space.
Market volatility also plays a significant role in determining DRIFT's price. Factors such as market sentiment, overall performance of cryptocurrency charts, and external economic conditions can cause fluctuations. For those interested in cryptocurrency price prediction, it’s essential to monitor these variables closely. Understanding the risks and potential rewards can help investors decide if DRIFT is the best crypto investment for 2024 and beyond. Staying informed about market trends and volatility is crucial for making sound investment decisions in the ever-evolving cryptocurrency landscape.
For those interested in investing or trading Drift Protocol, one might wonder: Where to buy DRIFT? You can purchase DRIFT on leading exchanges, such as Bitget, which offers a secure and user-friendly platform for cryptocurrency enthusiasts.
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