How to buy Nike stock as a gift — Guide
How to buy Nike stock as a gift
Short summary
Giving equity in NIKE, Inc. (ticker: NKE) means purchasing shares on U.S. public markets and delivering ownership to another person as a present. This article shows how to buy Nike stock as a gift for adults and minors, compares common delivery methods (broker-to-broker transfer, buying into the recipient’s account, custodial accounts, Computershare/direct purchase and third‑party framed‑share services), and outlines tax, timing, and documentation considerations so you can pick the best option for your situation.
Asking "how to buy Nike stock as a gift" usually implies dealing with U.S. equities, a regulated transfer agent (Computershare for Nike), and brokerage procedures — not cryptocurrency or tokenized assets. This guide is informational and neutral; for personalized legal or tax advice consult a professional.
Background
NIKE, Inc. trades under the ticker NKE on the New York Stock Exchange. Nike has been a public company for decades and is a commonly held large-cap U.S. equity included in broad market indexes, which makes it straightforward to buy and transfer through typical brokerage channels. Computershare serves as Nike’s transfer agent and administers Nike’s direct stock purchase and shareholder services. When you ask how to buy Nike stock as a gift, you are usually interacting with brokers, clearinghouses (DTC/ACAT), and sometimes the transfer agent for paper or direct registrations.
As of 2024-06-30, according to Nike Investor Relations, Nike remained a major S&P 500 company and continued to be widely held by institutional investors and index funds. As of 2024-06-30, market commentators reported that Nike had a market capitalization on the order of one hundred billion dollars and average daily trading volume measured in the low millions of shares — check the latest investor pages for the most current figures.
Reasons to give stock as a gift
- Long-term financial gift: Shares allow the recipient to participate in future price appreciation and dividends.
- Educational value: Gifting stock can teach saving, investing, and how markets work.
- Emotional or brand connection: Giving Nike stock can be meaningful if the recipient admires the company or its products.
- Advantages over physical gifts: Stocks can appreciate, generate dividends, and avoid clutter or sizing issues.
- Occasions: birthdays, graduations, bar/bat mitzvahs, anniversaries, or charitable donations.
Main methods to buy and deliver Nike stock as a gift
Common paths when you want to know how to buy Nike stock as a gift include:
- Buy shares in your brokerage account and transfer to the recipient’s brokerage (broker-to-broker ACAT/DTC transfer).
- Purchase directly into the recipient’s brokerage account (with their cooperation or authorization).
- Use a custodial account (UGMA/UTMA) for minors.
- Buy fractional shares if you prefer a smaller dollar gift.
- Use Nike’s direct purchase/direct transfer plan via Computershare.
- Order a framed-share or physical presentation through third‑party stock‑gift vendors.
- (Less common) Register or re‑register physical stock certificates via the transfer agent.
Each method has tradeoffs in convenience, cost, timing, and recordkeeping.
Buy through your brokerage and transfer to recipient’s brokerage (ACAT / electronic transfer)
This is a common way to buy Nike stock as a gift when both you and the recipient have brokerage accounts.
Steps and notes:
- Buy NKE shares (or fractional shares, if your broker supports them) in your brokerage account.
- Obtain the recipient’s brokerage account details (account number, registration name, DTC number if requested) and ensure the account accepts incoming transfers.
- From your broker, request a broker-to-broker transfer (ACAT). Provide the recipient’s account information.
- The delivering broker initiates the transfer; the receiving broker will accept and post the shares to the recipient’s account.
Timing and fees:
- Transfers typically take several business days to two weeks depending on broker policies and any manual checks.
- Brokers may charge an outgoing transfer fee; check both brokers’ fee schedules.
- Fractional shares sometimes cannot be transferred—confirm if the recipient broker supports incoming fractional shares.
Purchase directly into the recipient’s brokerage account
If the recipient has a brokerage account and you have permission to place orders in their account (or they place the order with your funds), you can buy NKE into their account directly. This avoids transfer steps but requires the recipient’s cooperation and proper funding/authorization.
Key points:
- You can gift cash and have the recipient execute the buy, or be added as an authorized trader if the broker permits.
- Be mindful of fractional-share limitations; some brokers let you place fractional orders, others require whole shares.
- Buying directly simplifies records: the trade confirmation will show the recipient as the buyer.
Custodial accounts for minors (UGMA/UTMA)
When the recipient is a minor, opening or using a custodial account (UGMA/UTMA) is a standard approach.
How it works:
- An adult (custodian) controls the account until the minor reaches the state-specified age for legal control (commonly 18 or 21).
- The custodian purchases NKE shares in the custodial account or transfers shares into it.
- Once the minor reaches the age of majority per state law, full control shifts to the beneficiary.
Considerations:
- Gifts in custodial accounts are irrevocable — the assets legally belong to the minor.
- Assets in a custodial account may affect financial aid eligibility and carry tax implications; consult an advisor for large gifts.
Fractional shares and micro‑gifts
Fractional-share purchasing lets you give any dollar amount of Nike stock even if a full share price is high.
- Many modern brokerages support fractional purchases for partial ownership.
- Fractional shares offer a low-cost way to gift equity to multiple recipients.
- Some brokers do not support transferring fractional shares; if transferability is required, buy whole shares or confirm receiving broker policy.
When considering how to buy Nike stock as a gift, fractional shares are often the easiest and most affordable method for small-dollar gifts.
Computershare direct stock purchase and transfer agent options
Nike’s transfer agent (Computershare) administers direct purchase programs and shareholder services. The transfer agent can:
- Facilitate direct registration of shares in a shareholder’s name.
- Handle transfers, re‑registrations, and issuance of paper statements or certificates when necessary.
- Provide account services for shareholders who prefer not to use a brokerage.
Typical steps using the transfer agent for a gift:
- Contact Computershare to enroll or confirm plan availability and requirements.
- Create or use an existing Computershare shareholder account for the recipient.
- Purchase or transfer shares into the recipient’s registered name (or have shares issued to the recipient via the agent).
Computershare fees and timing vary; reach out to the transfer agent for current procedures and costs.
Stock‑gift services and physical/framed share packages
Commercial vendors offer personalized framed certificates, presentation boxes, or novelty certificates that represent a real share purchase. These vendors typically:
- Purchase an actual share in the market on your behalf.
- Reissue ownership to the recipient and present a framed or printed certificate for gifting.
- Charge service and presentation fees on top of the share price.
Pros:
- Attractive presentation for gifting occasions; no brokerage account required for the recipient to receive the physical presentation.
Cons:
- Extra fees, and the physical item does not confer share control until ownership is properly registered.
- For full legal transfer, vendors must ensure shares are properly registered/transferred; verify the vendor’s transfer process.
Gifting physical stock certificates
Physical certificates are uncommon today but still possible. If you acquire or possess a paper certificate and want to gift it:
- Certificates must be re‑registered in the recipient’s name via the transfer agent (Computershare) or reissued by a broker.
- Lost certificates may require replacement applications and fees through the transfer agent.
- Processing can take longer than electronic transfers and may incur additional charges.
Step‑by‑step procedures (typical workflows)
This section gives practical, concrete steps for common gifting scenarios so you can act confidently when learning how to buy Nike stock as a gift.
Step‑by‑step: Gifting to an adult with a brokerage account
- Confirm the recipient’s willingness to receive shares and obtain their brokerage details (full account name and number).
- Decide whether you will buy and transfer the share(s) or provide funds/instructions for the recipient to accept purchase.
- If buying yourself: place an order for NKE (full or fractional shares as supported).
- After settlement, request an outgoing broker-to-broker transfer (ACAT) to the recipient’s account. Provide receiving broker details accurately.
- Track the transfer, confirm that the recipient received trade confirmations and holdings, and keep copies for tax records.
Step‑by‑step: Gifting to a minor (custodial account)
- Confirm whether a custodial account exists for the recipient; if not, coordinate with the minor’s guardian to open UGMA/UTMA custodial account.
- Buy NKE in your account and transfer to the custodial account, or have the custodian place the buy within the custodial account using gifted funds.
- Document the gift: note donor intent and retain purchase confirmations.
- Inform the custodian about any tax-reporting needs and keep records for future capital-gains tracking.
Step‑by‑step: Using Computershare/direct purchase plan
- Contact Computershare or check Nike’s shareholder services for plan availability and enrollment instructions.
- Enroll the recipient (or set up a direct registration account) by providing required identity and account information.
- Fund the purchase per Computershare’s instructions (bank transfer or check) and request shares be registered in the recipient’s name.
- Keep transaction confirmations and any plan statements provided by the agent.
Step‑by‑step: Using a stock‑gift vendor (framed share)
- Choose a reputable stock‑gift vendor and review their terms, fees, and transfer process.
- Place an order, pay for the share plus service fees, and provide the recipient’s name for personalization.
- Vendor purchases the share and provides a presentation (framed certificate or plaque) and documentation showing legal share ownership or instructions to claim transfer.
- Ensure the vendor properly transfers or registers legal ownership, and retain sales confirmations and transfer paperwork.
Tax, legal, and regulatory considerations
Donors and recipients should understand the most common tax and legal implications when gifting stock. This overview is educational — consult a tax professional for personal advice.
Gift tax and reporting
- The IRS sets an annual exclusion amount for gifts; gifts above this exclusion require the donor to file IRS Form 709 (United States gift tax return).
- As thresholds and rules change, confirm the current annual exclusion before making large gifts. For gifts under the annual exclusion, no Form 709 is typically required.
- The donor, not the recipient, is responsible for gift tax reporting requirements.
Cost basis and capital gains
- When you gift stock, the recipient generally receives your cost basis and holding period (carryover basis) for future capital gains tax calculations.
- If the donor paid $X for a NKE share and the recipient later sells at $Y, capital gains tax is computed using the donor’s original cost basis (with some exceptions if the stock declines in value near the time of the gift).
- At death, inherited assets typically receive a step-up in basis to fair market value; this step-up does not apply to gifts made during life.
Estate and income‑tax interactions
- Gifts reduce the donor’s taxable estate but can trigger gift tax reporting if they exceed annual exclusions or lifetime exemptions.
- For large gifts of NKE stock, consult an estate tax attorney or tax advisor to evaluate the impacts on estate planning.
Custodial‑account and minor‑ownership rules
- Assets in custodial accounts are legally the minor’s property; when the minor reaches the applicable age, control transfers automatically.
- Custodial assets may affect means-tested financial aid or government benefits — consult a financial planner if this is a concern.
Fees, timing, and settlement issues
- Trading: U.S. equity trades settle on a T+2 schedule (trade date plus two business days) for most brokerages.
- Transfer fees: Delivering brokers may charge outgoing transfer fees; transfer agent services (like issuing certificates) may incur fees.
- Broker-to-broker transfers can take from several business days up to a few weeks depending on processing, paperwork, and whether physical certificates are involved.
- Paper certificates and re‑registrations typically take longer and may require replacement-certificate processing if originals are lost.
Shareholder rights after gifting
- Once ownership is transferred and registered, the recipient receives dividends, proxy materials, and voting rights associated with the shares.
- Transfers to custodial accounts mean the minor’s name is on record and dividends are paid to the custodial account.
- For presentation items (framed shares), confirm whether the presentation document is decorative only or legally represents registered share ownership.
Practical tips and best practices
- Verify recipient details: ensure account name matches legal name and brokerage accepts transfers.
- Confirm fractional-share policies: if you plan to give fractional shares, ensure the receiving brokerage supports incoming fractional holdings.
- Coordinate with the recipient: especially for minors (guardian) and for direct purchases into recipient accounts.
- Keep records: trade confirmations, transfer forms, basis documentation, and any correspondence with Computershare or vendors.
- Consider gifting a dollar amount if you want flexibility rather than specifying a number of shares.
- For large gifts, consult a tax advisor or estate attorney.
- For web3 wallet needs or related digital custody, consider Bitget Wallet as a recommended wallet option in the Web3 ecosystem.
Alternatives to gifting individual Nike shares
- ETFs or index funds: give broad exposure (including NKE) with single instruments that reduce single‑company risk.
- Cash or brokerage gift transfers: transfer cash and let the recipient invest as they prefer.
- 529 college plans or retirement accounts: if the goal is education or long-term savings for minors, consider tax-advantaged accounts instead of direct stock gifts.
- Gift cards or brokerage gift programs: some brokers offer gift cards or transfer of funds to help the recipient buy stock.
Common problems and troubleshooting
- Recipient lacks a brokerage account: open one together, use a custodial account for minors, or use a framed‑share vendor.
- Lost or missing certificates: contact the transfer agent (Computershare) for replacement procedures.
- Transfer holds or freezes: brokers may place holds for identity verification — provide requested documentation promptly.
- Tax‑reporting confusion: donors should retain records and consult tax professionals if annual exclusions or Form 709 filing are in question.
Example wording and documentation
Sample short wording to include with a gift:
"Congratulations! I’m gifting you X share(s) of NIKE, Inc. (NKE). These shares were purchased on [date]. If you have a brokerage account, please accept the transfer into account [account number]. For questions contact [your name and contact]."
Documents to keep:
- Trade confirmation showing purchase date, share count, and price.
- Broker-to-broker transfer confirmation or ACAT receipt.
- Any Computershare enrollment, transfer, or re-registration confirmations.
- Gift documentation showing donor intent (especially important for large gifts).
See also / related topics
- Gifting other stocks and securities
- Fractional shares and brokerage policies
- Custodial accounts (UGMA/UTMA) basics
- IRS guidance on gifts and Form 709
- Transfer agents and direct registration services
References and external resources
This article is informed by investor materials, transfer agent guidance, tax rules, and practical how‑to guides. For up-to-date, authoritative information consult the following organizations and resources directly:
- Nike Investor Relations and shareholder materials (for company-specific registration and investor notices)
- Computershare (Nike’s transfer agent and direct purchase services)
- IRS guidance on gift tax and filing (Form 709)
- Practical how-to guides from financial publishers and brokerage help centers
As of 2024-06-30, according to Nike Investor Relations, Nike remained a widely held S&P 500 component and continued to be supported by major institutional holders. As of 2024-06-30, market summaries reported average daily trading volumes in the low millions of shares — always verify current market metrics on official investor pages or exchange data.
Notes and disclaimers
This article is informational and neutral. Procedures, fees, tax thresholds, and policies change over time — always verify current IRS rules, broker procedures, and Computershare/Nike investor pages before acting. This is not personalized investment, tax, legal, or accounting advice. For large gifts or complex estate planning, consult licensed professionals.
Further exploration: for custody and wallet-related needs in Web3 contexts, consider Bitget Wallet. For U.S.-equity brokerage execution and transfers, use a regulated U.S. broker and verify transfer instructions before initiating the gift.





















